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Monthly Archives: July 2020

How CDN Helps to Improve Sitefinity Website Performance

Speed of your website plays a great role in success and it is very important that your site offers high speed so that your users don’t have to wait for long to view the content. Companies that have websites build on Sitefinity CMS platform may want to deliver high access speed to their audience for a great online experience whether they are viewing any information or shopping online. It is here that CDN results in increased performance, giving the end users an enhanced consumer experience.

How does the Content Delivery Network Works?

A CDN works by offering alternative server nodes from where the users can easily download the resources and these nodes spread throughout the world so that it is geographically close to the user and ensures a quicker response and download time of the content. So, when the user requests for your site, the node which is closest in proximity delivers the static content, thereby, ensuring the shortest distance for the data to travel, therefore offering the fastest site experience.

The Benefits of using CDN with Sitefinity CMS?

If you are using Sitefinity CMS development, then web performance should be an important aspect to optimize and one best means is to do this through using a CDN. A CDN allows the content of the site to be sent to the visitors without any delay. So here are a few benefits of using it.

Reduced Server Load:

Since the servers are placed strategically across a wide network, Sitefinity website owners can have an increase in the capacity and number of concurrent users that they handle.  The web content is spread across multiple servers as opposed to offloading them from a single large server.

Faster Content Delivery:

It is due to higher reliability, business owners can easily deliver quality content with a high level of service, reduced server loads and of course lower costs. There is a very high probability that the visitor of the Sitefinity CMS website has visited the page before using CDN and so the file has already been cached by the browser and so the users don’t need to download it again. This saves a lot of time and speeds up the content delivery process.

Better Usage of Data and Analytics:

CDNs dynamically distributes the assets and so it gives more control to the asset delivery and network loads. They can optimize the capacity per customer and prove the views of real time load and statistics and also share details about which assets are popular, show the active regions and report more details about the customers. These analytics can thus offer more data to the Sitefinity website owners who can take steps to create effective strategies for their business.

 

 

Essential Sitefinity CMS Capabilities for a Better Content Marketing Strategy

One of the best means to improve the conversion rates is by creating a content marketing strategy. This allows the Sitefinity CMS users to connect with leads and customers while educating them and also helps in creating trust and building a good relationship.

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Again, when a great content marketing strategy is used, it also encourages conversions and each of these things happen when the audience easily gets the information that they are craving for. The information helps to lead them to make them take an informed purchase decision.

Content development should always go beyond targeting your potential audience. It is a lot about optimizing for the search engines and building relationships for businesses and attaining the reach to consumers and search engines, which is simply invaluable.

Sitefinity CMS Development Comes with a Number of Content Marketing Capabilities

Sitefinity offers features that ensure that the content creators can easily focus on creating fresh content and at the same time improve various KPIs and ultimately be triumphant. Site administrators and product line managers and even the heads of marketing departments can now look at the entire process from a slightly different point of view and consistency, accuracy, integrity are some of the line items that are on their list.

Content Ownership:

With Sitefinity CMS development, your organization can now easily employ or assign ownership to anything from individual content blocks, dynamic content, static pages to documents and files or images. Whether this is a single person or you have a multiple team member, you can easily split your website in some sections and then assign the content ownership roles.

Permissions for Access:

Sitefinity offers some great features when it comes to permissions for accessing any content and according to the users, it is one of the best CMS to use that comes with a very gentle learning curve. The granularity of permissions offered by Sitefinity CMS ensures that the users only gain access on a “need to” basis, which protects the organizations brand consistency and also the content integrity and quality. Sitefinity helps to fine tune the access and allows the content marketers to easily create and update it.

Also Read: How Sitefinity CMS Helps in Content Governance Strategy

Content Management Workflows:

You may always maintain a personal travel blog, but for this you don’t need workflows enabled in your CMS.  You can hire someone to increase the content output and then need to implement a workflow.  But make sure that you have read and also approved the work of any external contributors before it goes live.

Audit Trail

Users may often perform some actions in the CMS that may compromise on the performance, brand consistency, stability and even the security of the website. Enabling the built in Audit Trail module in Sitefinity, it will give you an access to the advanced logging feature that can later be used to trace some actions to a specific system user.